BNP Paribas Open Marketing Video Receives Telly Award

© Telly Award

The BNP Paribas Open, along with Oliphant Productions, has received a Bronze Telly Award for its 30 second commercial, the “Place To Be in March.” The video, which features international superstars Rafael Nadal, Roger Federer, Maria Sharapova, and many more, showcases why the tournament annually draws more than 330,000 people to Indian Wells each March.

The 31st annual Telly Awards, which honor the very best local, regional, and cable television commercials and programs, as well as the finest video and film productions, received over 11,000 entries from all 50 states and many foreign countries.

Oliphant Productions, Inc., a La Quinta-based award winning entertainment content producer, worked with the BNP Paribas Open to deliver a HD-quality commercial that allowed the tournament to effectively convey the excitement of the event to fans. In 2007, Producer Rich Oliphant provided the production expertise, to create a BNP Paribas Open marketing video that also won a Bronze Telly Award.

For more information about the BNP Paribas Open, or to purchase hotel or ticket packages, visit www.bnpparibasopen.com, call 800-999-1585 or 760-200-8000, or visit the box office, 78-200 Miles Avenue, Indian Wells, CA, 92210.

About the BNP Paribas Open
The BNP Paribas Open is held at the Indian Wells Tennis Garden and is the largest combined ATP World Tour and Sony Ericsson WTA Tour event in the world. The event will be held March 7 – 20, 2011, and feature defending champions Ivan Ljubicic and Jelena Jankovic, and more than 300 of the best men’s and women’s tennis players in the world. To purchase tickets visit www.bnpparibasopen.com, call 800-999-1585 or 760-200-8000, or visit the Indian Wells Tennis Garden box office, 78-200 Miles Avenue, Indian Wells, CA 92210.

About BNP Paribas
BNP Paribas (www.bnpparibas.com) is a European leader in global banking and financial services and is one of the 3 strongest banks in the world according to Standard & Poor’s. The group is present in 85 countries, with more than 171,000 employees, including 131.000 in Europe. The group holds key positions in three major segments: Corporate and Investment Banking, Asset Management & Services and Retail Banking. Present throughout Europe in all of its business lines, the bank’s two domestic markets in retail banking are France and Italy. BNP Paribas also has a significant presence in the United States and strong positions in Asia and the emerging markets.

About BNP Paribas and tennis
In 2008, BNP Paribas celebrated the 35th anniversary of its association with the tennis world. Since 1973, BNP Paribas has been actively involved in this sport, regularly increasing its support – both locally and internationally, for families, schools and the community.

Historically, BNP Paribas has had a special relationship with every facet of the tennis world: official global sponsor of Roland Garros for 35 years, sponsor of the Davis Cup since 2001, of the Fed Cup since 2005 and since the acquisition of BNL in 2006, the "Internazionali BNL d'Italia", as well as actively supporting numerous other international competitions (WTA Bank of the West Classic in California, the Monte Carlo Masters Series, BNP Paribas Strasbourg Women's Open, Grand Prix de Lyon, etc.). BNP Paribas also supports tennis locally in France, and is involved in more than 550 tournaments, including the BNP Paribas family trophy, various training programmes set up by the French Tennis Federation and Yannick Noah’s “Fête le Mur” association.