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BNP Paribas Renews Title Sponsorship

Indian Wells, CA

BNP Paribas

BNP Paribas, the leading sponsor of tennis globally, has extended its title sponsorship of the BNP Paribas Open through 2018,  it was announced today by Steve Simon, tournament director. The BNP Paribas Open, which will take place March 4-17, 2013, is the most-attended ATP World Tour and WTA tennis tournament in the world and is held annually at the Indian Wells Tennis Garden.

BNP Paribas began its five-year title sponsorship of the tournament in 2009, adding it to a stable of prestigious tennis tournaments that the company already sponsors. This year marks the 40th anniversary of BNP Paribas’ association with the sport.

“The title sponsorship of the BNP Paribas Open has been a fantastic fit for our company, and BNP Paribas is excited to continue in that role through 2018,” said Michele Sicard, Managing Director, Head Corporate Communications for BNP Paribas Americas.  “Throughout the past four years the event has seen exponential growth, and with our 40-year history of supporting tennis at all levels, we embrace partnering with Mr. Ellison and the tournament for another five years to make this event unquestionably one of the premier tournaments in the world.”
“We are thrilled to extend our partnership with BNP Paribas through 2018,” said Simon. “As the longest supporter of tennis worldwide, at both the professional and amateur levels, we feel very fortunate to have not only their brand on our tournament, but their belief and support of our goals to further continue our tradition of being the place to be in March.”

BNP Paribas is also the official Sponsor of Roland Garros (French Open), title sponsor Davis Cup and Fed Cup by BNP Paribas, sponsor of four ATP Masters 1000 tournaments (the BNP Paribas Open, BNP Paribas Masters in Paris, Internazionali BNL d’Italia in Rome, and the Monte Carlo Rolex Masters), the year-end WTA Championships (TEB BNP Paribas in Istanbul), as well as numerous other ATP World Tour and WTA tournaments, exhibitions, amateur events and wheelchair tennis initiatives.

About the BNP Paribas Open
The BNP Paribas Open is the largest ATP World Tour and WTA combined two-week event in the world, offers more than $12,000,000 in prize money, and is the only event to provide the Hawkeye line challenge system on all match courts. In 2012, more than 370,000 people attended the event. Visit to purchase tickets online and view the calendar of events, listing of main draw singles players, schedule of matches and more.  Indian Wells Tennis Garden Box Office, 800-999-1585 or 760-200-8000, 78-200 Miles Avenue, Indian Wells, CA, 92210.

About BNP Paribas
BNP Paribas ( is one of the best rated banks in the world*. The Group has a presence in more than 80 countries and more than 200,000 employees, including more than 160,000 in Europe. It ranks highly in its three core activities: Retail Banking, Investment Solutions and Corporate & Investment Banking. In Europe, the Group has four domestic markets (Belgium, France, Italy and Luxembourg) and BNP Paribas Personal Finance is the leader in consumer lending. BNP Paribas is rolling out its integrated retail banking model across the Europe-Mediterranean zone and boasts a large network in the western part of the United States. In its Corporate & Investment Banking and Investment Solutions activities, BNP Paribas also enjoys top positions in Europe, a strong presence in the Americas and solid and fast-growing businesses in Asia. *Rated AA- by Standard & Poor's. 

About BNP Paribas and Tennis
2013 will see BNP Paribas celebrate the 40th anniversary of its partnership with the French Open, Roland Garros. Since this first historical commitment, BNP Paribas has extended its partnership with tennis across the world and to all levels of the sport - both individual and team competitions, wheelchair tennis, local family clubs as well as the professional game; from those just learning the game to those competing in the top tournaments on the pro circuit. Building on this, BNP Paribas launched; a website entirely dedicated to tennis news. It is a unique initiative which provides tennis fans with a constant flow of information on tennis events with coverage of all the ATP, WTA and ITF tournaments. Today BNP Paribas is the world number one sponsor of tennis: Official sponsor of Roland Garros, title sponsor of the TEB BNP Paribas WTA Championships, sponsor of 4 ATP Masters 1000 events (BNP Paribas Masters, Monte Carlo Rolex Masters, Internazionali BNL d'Italia - Rome, BNP Paribas Open - Indian Wells), title sponsor of the Davis Cup and the Fed Cup by BNP Paribas, Partner of the Brussels Open with BNP Paribas Fortis, partner of the Bank of the West Classic - California, the Grand Prix Hassan II - Casablanca, the Grand Prix SARS Leila Meriem - Fès, the Open 13 - Marseille, the Moselle Open, the BGL BNP Paribas Luxembourg Open, the AEGON Championships - London, the Open de Nice, the Open Sud de France, the BNP Paribas Showdown - New York, the BNP Paribas tennis classic – Hurlingham, and the BNP Paribas Zurich Open. Other partnerships BNP Paribas has formed over the years include with international wheelchair tennis (the BNP Paribas Open, the BNP Paribas World Team Cup) and the Junior and the university tennis (the Davis Cup and the Fed Cup by BNP Paribas, the Master’U BNP Paribas, the BNP Paribas Cup, the BNP Paribas National Tennis Academy of Dublin, the BNP Paribas Junior Tennis Masters-Athens). BNP Paribas is currently working through partnerships with more than 20 local tennis federations and more than 550 amateur tournaments across the world and supports many charities which aim to educate children by teaching them to play tennis.

Related Topics:

BNP Paribas Open, Indian Wells

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