Pro Tennis Internet Network

2014 BNP Paribas Open Tournament Program Advertising

Indian Wells Tennis Garden, Indian Wells, California
March 3 - 16, 2014

2014 Program Advertising Information:

Program Ad Overview

Program Ad E-edition Information

Program Ad Agreement

If you have any questions please contact program@iwtg.net.

By The Numbers

    The 2013 Tournament:
  • had more than 382,000 attendees over the 12 days
  • was televised for more than 7,166 hours of domestic and international broadcast
  • had more than 400 local, national and international journalists and photographers onsite covering the tournament

Demographic profile of spectators:

  • Tennis maintains the top spot as the fastest growing traditional sport in America for the past decade, up 43% from 2000-2010.
  • Strong Demographics Tennis fans are highly educated, affluent, and skewed heavily toward business decision makers, doctors and other professionals.
  • Gender: 54% men and 46% women
  • Age: 76% are between the ages of 35-64
  • Education: 80% have completed college
  • Income: Over 66% have household income of $100,000 or more.
  • Consumer Loyalty: A Performance Research Study indicates that tennis fans are the second most brand loyal of any sport; they are more likely to buy sponsors products (NASCAR is #1)
  • A Global Sport: Tennis is the second largest sport throughout most of the world.
For additional information please contact Program Department, program@iwtg.net

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