2012 BNP Paribas Open Tournament Program Advertising
Indian Wells Tennis Garden, Indian Wells, California
March 5 - 18, 2012
2012 Tournament Program Advertising Information (pdf). Please check back later this year for the 2012 advertising information. The online E-edition of our program will offer our advertisers more exposure and the opportunity to have their ad linked to their website. For a sample of the E-edition
click here. If you have any questions please contact
program@iwtg.net.
By The Numbers
- had more than 350,000 attendees over the 12 days
- was televised for more than 2,000 hours in over 200 countries around the world
- had more than 500 local, national and international journalists and photographers onsite covering the tournament
Demographic profile of spectators:
- Tennis maintains the top spot as the fastest growing traditional sport in America for the past decade, up 43% from 2000-2010.
- Strong Demographics Tennis fans are highly educated, affluent, and skewed heavily toward business decision makers, doctors and other professionals.
- Gender: 54% men and 46% women
- Age: 74% are between the ages of 35-64
- Education: 78% have completed college
- Income: Over 67% have household income of $100,000 or more.
- Consumer Loyalty: A Performance Research Study indicates that tennis fans are the second most brand loyal of any sport; they are more likely to buy sponsors products (NASCAR is #1)
- A Global Sport: Tennis is the second largest sport throughout most of the world.
For additional information please contact Program Department,
program@iwtg.net 
ATP World Tour 250
ATP World Tour 500
ATP World Tour Masters 1000
Barclays ATP World Tour Finals 1500
Grand Slam 2000*
Davis Cup 625
Facebook
Twitter
YouTube
Sign Up
en Español
Purchase your 2012 BNP Paribas Open souvenir today. T-shirts, hats, visors, the popular player towel & more are available now! 
Receive All The Action 
Email
Delicious
Digg
Facebook
Mixx
Reddit
StumbleUpon